Warning: Constant ABSPATH already defined in /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-config.php on line 22 Warning: Cannot modify header information - headers already sent by (output started at /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-config.php:22) in /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-includes/rest-api/class-wp-rest-server.php on line 1648 Warning: Cannot modify header information - headers already sent by (output started at /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-config.php:22) in /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-includes/rest-api/class-wp-rest-server.php on line 1648 Warning: Cannot modify header information - headers already sent by (output started at /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-config.php:22) in /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-includes/rest-api/class-wp-rest-server.php on line 1648 Warning: Cannot modify header information - headers already sent by (output started at /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-config.php:22) in /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-includes/rest-api/class-wp-rest-server.php on line 1648 Warning: Cannot modify header information - headers already sent by (output started at /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-config.php:22) in /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-includes/rest-api/class-wp-rest-server.php on line 1648 Warning: Cannot modify header information - headers already sent by (output started at /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-config.php:22) in /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-includes/rest-api/class-wp-rest-server.php on line 1648 Warning: Cannot modify header information - headers already sent by (output started at /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-config.php:22) in /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-includes/rest-api/class-wp-rest-server.php on line 1648 Warning: Cannot modify header information - headers already sent by (output started at /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-config.php:22) in /customers/8/4/0/konsumenter.se/httpd.www/blogg/wp-includes/rest-api/class-wp-rest-server.php on line 1648 {"id":2946,"date":"2009-02-27T05:41:33","date_gmt":"2009-02-27T04:41:33","guid":{"rendered":"http:\/\/konsumenter.se\/blogg\/?p=2946"},"modified":"2009-02-27T05:41:33","modified_gmt":"2009-02-27T04:41:33","slug":"bokrean-gar-bra-%e2%80%93-pa-natet","status":"publish","type":"post","link":"http:\/\/konsumenter.se\/blogg\/?p=2946","title":{"rendered":"Bokrean g\u00e5r bra – p\u00e5 n\u00e4tet!"},"content":{"rendered":"

Bokrean k\u00e4mpar i motvind, ber\u00e4ttar<\/a> TT. F\u00f6rs\u00e4ljningen de tv\u00e5 f\u00f6rsta dagarna backade med mellan 15 och 35 procent, skriver tidningen Svensk Bokhandel.<\/p>\n

Akademibokhandelns f\u00f6rs\u00e4ljning f\u00f6ll med drygt 15 procent j\u00e4mf\u00f6rt med f\u00f6reg\u00e5ende \u00e5r. Motsvarande siffra var f\u00f6r Bokia runt 20 procent och de frist\u00e5ende handlarna i JB-gruppen tappade mellan 20 och 35 procent.<\/p>\n

\u00c4ven stora varuhuskedjor som Coop, Ica och \u00c5hl\u00e9ns f\u00f6rlorade mellan 10 och 24 procent av f\u00f6rs\u00e4ljningen.<\/p>\n

En f\u00f6rklaring till den d\u00e5liga starten f\u00f6r bokrean kan vara att f\u00f6rsta readagen inf\u00f6ll dagen f\u00f6re l\u00f6ning, enligt TT. <\/p>\n

Men p\u00e5 n\u00e4tet g\u00e5r rean bra, rapporterar<\/a> SvD. Adlibris hade 50 000 f\u00f6rhandsbest\u00e4llningar. Det \u00e4r n\u00e4stan en f\u00f6rdubbling j\u00e4mf\u00f6rt med de f\u00f6rsta dagarna 2008.<\/p>\n

– Vi \u00e4r supern\u00f6jda, s\u00e4ger vd:n P\u00e4r Sv\u00e4rdson.<\/p>\n

I m\u00e5ndags kv\u00e4ll, n\u00e5gra timmar f\u00f6re den officiella reastarten, hade sajten 100000 bes\u00f6kare. Som P\u00e4r Sv\u00e4rdson uttrycker det: \u201den hel svensk stad.\u201d<\/p>\n

Ocks\u00e5 p\u00e5 konkurrenten Bokus \u00e4r man n\u00f6jd. D\u00e4r har man haft en \u00f6kning p\u00e5 20-25 procent av f\u00f6rhandsbest\u00e4llningarna, enligt vd Erik Liedberg. Dessutom \u00e4r snittsumman p\u00e5 varje order h\u00f6gre \u00e4n 2008.<\/p>\n

– Mycket av framg\u00e5ngen beror nog p\u00e5 att folk vill kunna k\u00f6pa \u00e4ven rea p\u00e5 ett smidigt s\u00e4tt. Det \u00e4r kanske inte alltid s\u00e5 lockande att g\u00e5 upp mitt i natten eller sticka ut p\u00e5 dagen och st\u00e5ngas med andra kunder, s\u00e4ger Erik Liedberg.<\/p>\n

\u00c4ven p\u00e5 Bokia.se och Cdon.com har f\u00f6rs\u00e4ljningen tilltagit, enligt SvD.<\/p>\n

Jag hade inte funderat p\u00e5 det, men det verkar onekligen klantigt att l\u00e4gga reastarten en dag f\u00f6re l\u00f6n. Ska vi gissa att de t\u00e4nker p\u00e5 det till n\u00e4sta \u00e5r? Men jag tror ocks\u00e5 p\u00e5 de inv\u00e4ndningar jag hade<\/a> inf\u00f6r reastarten. Rean har blivit urvattnad.<\/p>\n

Andra bloggar om: B\u00f6cker<\/a>, Bokrea<\/a>, Bokhandel<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Bokrean k\u00e4mpar i motvind, ber\u00e4ttar TT. F\u00f6rs\u00e4ljningen de tv\u00e5 f\u00f6rsta dagarna backade med mellan 15 och 35 procent, skriver tidningen Svensk Bokhandel. Akademibokhandelns f\u00f6rs\u00e4ljning f\u00f6ll med drygt 15 procent j\u00e4mf\u00f6rt med f\u00f6reg\u00e5ende \u00e5r. Motsvarande siffra var f\u00f6r Bokia runt 20 procent och de frist\u00e5ende handlarna i JB-gruppen tappade mellan 20 och 35 procent. \u00c4ven stora […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[65,77],"tags":[],"_links":{"self":[{"href":"http:\/\/konsumenter.se\/blogg\/index.php?rest_route=\/wp\/v2\/posts\/2946"}],"collection":[{"href":"http:\/\/konsumenter.se\/blogg\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/konsumenter.se\/blogg\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/konsumenter.se\/blogg\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/konsumenter.se\/blogg\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2946"}],"version-history":[{"count":5,"href":"http:\/\/konsumenter.se\/blogg\/index.php?rest_route=\/wp\/v2\/posts\/2946\/revisions"}],"predecessor-version":[{"id":2951,"href":"http:\/\/konsumenter.se\/blogg\/index.php?rest_route=\/wp\/v2\/posts\/2946\/revisions\/2951"}],"wp:attachment":[{"href":"http:\/\/konsumenter.se\/blogg\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2946"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/konsumenter.se\/blogg\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2946"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/konsumenter.se\/blogg\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2946"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}